Paul Struthers
Chief Revenue Officer · Cyncly
Chief Revenue Officer of Cyncly, the London-headquartered design-to-manufacture software company, where he leads Sales and Strategic Solutions. He joined in July 2025 after more than 25 years in technology, most recently as EVP and Managing Director of Sage UK and Ireland, with earlier roles at Amdocs, RSA and Bell Canada.
Last reviewed: Sep 19, 2026
Paul Struthers
Chief Revenue Officer Cyncly
Last Reviewed: September 19, 2026
Executive Summary
Paul Struthers is Chief Revenue Officer of Cyncly, where he leads Sales and Strategic Solutions. Cyncly sells end-to-end software to an industry that has historically been badly served by it: the kitchens, bathrooms, furniture, flooring, windows, doors, glass and office-fit-out trades, where a sale is a design, the design is a bill of materials, and the bill of materials has to survive the journey from a showroom visual to a manufacturer’s production line without being re-keyed. Cyncly connects designers, retailers and manufacturers to shared management tools and product content across that chain, serving more than 70,000 customers worldwide from a London headquarters. Struthers arrived in July 2025 with a career built on running country and segment businesses rather than sales functions alone — a background in consulting, telecommunications and fintech, most recently as the executive responsible for Sage’s UK and Ireland operation.
Career Highlights
- Appointed Chief Revenue Officer of Cyncly in July 2025, with responsibility for Sales and Strategic Solutions across a customer base of more than 70,000 businesses globally.
- Named by Cyncly’s chief executive, Anand Krishnan, as reinforcing the company’s commitment to delivering comprehensive, end-to-end solutions across the design-to-manufacture chain.
- Appointed EVP and Managing Director of Sage UK and Ireland in 2020, relocating from Canada to take on the group’s home market at a point when Sage was positioning itself around a technology-led recovery for small and mid-sized businesses.
- Previously Managing Director of Sage’s Canadian business, and subsequently the leader of Sage’s global medium-segment team — a progression from single-country P&L to a worldwide customer segment.
- Held senior roles at Amdocs, RSA and Bell Canada earlier in a career spanning more than 25 years, covering strategy, sales, product, marketing and professional services.
- Described the Cyncly move on announcement as the most exciting of his career, citing the company’s position to lead its industry on efficiency and customer value.
Professional Journey
Struthers is Canadian by origin and began his technology career in Toronto. The earliest part of his record that published sources address is a period spanning telecommunications and consulting — Bell Canada and RSA — followed by Amdocs, the telecoms software and services group. Cyncly’s announcement describes this stretch as a background in consulting, telecommunications and fintech, and credits him with having overseen strategy, sales, product, marketing and professional services functions. Specific titles at those three companies are not published in any source located for this review, and are deliberately not asserted here.
The best-documented phase of his career is at Sage, the accounting and business-management software group. He ran Sage’s Canadian business as Managing Director, then moved up to lead the company’s global medium-segment team — the mid-market tier that sits between Sage’s very large small-business installed base and its enterprise customers. In 2020 Sage appointed him EVP and Managing Director for the UK and Ireland, its home market, and he relocated from Toronto to take it. Sage framed the appointment publicly around helping UK and Irish SMEs into a technology-led recovery, which places it squarely in the post-pandemic period when accounting software vendors were repositioning as digitisation partners rather than compliance tools.
In July 2025 he joined Cyncly as Chief Revenue Officer, leading Sales and Strategic Solutions. The shape of the move is consistent with the rest of his record: a business selling software into a fragmented, traditionally under-digitised industry, where the commercial task is as much about persuading an entire supply chain to adopt shared tooling as about closing individual deals. Cyncly’s chief executive, Anand Krishnan, tied the appointment to the company’s end-to-end solutions strategy.
Education
No education details were found. Neither Cyncly’s announcement, the trade coverage of it, nor the Sage material surfaced any degree, institution or field of study, and a targeted search returned nothing.
