Paul Zeiter

Chief Revenue Officer HiBob

Last Reviewed: September 19, 2026

Executive Summary

Paul Zeiter is Chief Revenue Officer of HiBob, the HR technology company whose “bob” platform handles people management, onboarding, compensation and workforce analytics for mid-sized and fast-growing companies. HiBob has grown by taking share from long-entrenched HR information systems, which makes the revenue function a displacement business rather than a greenfield one, and Zeiter owns revenue, customer acquisition and growth. He is one of nine executives on the company’s leadership team and one of the few non-founders with a global remit. His background is almost entirely enterprise infrastructure rather than HR software: he has been Chief Revenue Officer at Robin.io and at BondLink, President of Zerto, and Vice President of Sales for EMC’s Infrastructure Software Group, and HiBob describes him as a thirty-year industry veteran with a record of taking startups from a handful of customers into the thousands.

Career Highlights

• Serves as Chief Revenue Officer of HiBob, leading revenue, customer acquisition and growth, and is named on HiBob’s own executive team alongside co-founders Ronni Zehavi and Israel David.
• Joined in 2020 with an explicit brief to drive financial growth and expand HiBob’s footprint across the United States, the United Kingdom and Israel — the company’s three core markets.
• Was Chief Revenue Officer of Robin.io, the San Jose company whose software automates the deployment and management of enterprise applications.
• Was Chief Revenue Officer of BondLink, the Boston platform that municipal bond issuers use for investor relations and debt issuance.
• Served as President of Zerto, the IT resilience and disaster-recovery software company, before its later acquisition by Hewlett Packard Enterprise.
• Led sales for EMC’s Infrastructure Software Group as a Vice President, at a time when EMC was assembling its software portfolio by acquisition.
• Ran worldwide sales at Kashya, the data-replication startup, before EMC acquired it.
• Is characterised by HiBob as a thirty-year veteran of the industry, focused on building and scaling sales organisations.

Professional Journey

Zeiter spent the bulk of his career selling storage, replication and infrastructure software — categories bought by technical buyers on long cycles — before moving into HR technology. He ran worldwide sales at Kashya, a data-replication company, and then served as Vice President of Sales for EMC’s Infrastructure Software Group. EMC acquired Kashya in 2006, which is the most likely explanation for the move, though no source states the connection directly.

He went on to become President of Zerto, the IT resilience and disaster-recovery software company, taking on a full operating role rather than a purely commercial one. He was later Chief Revenue Officer at BondLink, the Boston municipal-bond platform, and at Robin.io, the San Jose company automating enterprise application deployment. The through-line across all four is early-stage-to-scale revenue building in technically demanding categories, which is precisely the experience HiBob’s founders were buying.

HiBob hired him as Chief Revenue Officer in 2020, with trade coverage at the time reporting the appointment on 13 April and framing the mandate as propelling continued financial growth while expanding the company’s footprint across the United States, the United Kingdom and Israel. Chief executive Ronni Zehavi said at the time that Zeiter’s experience would bring value as the company reached new levels of hyper-growth.

Six years on, HiBob’s own about page still lists him as CRO, on a nine-person executive team that has grown to include a CFO, CIO, CBO, CCO and CMO around him — a structure that suggests the company has built out the functions that typically sit beside a revenue chief as it has scaled.

Education

University of California, Santa Barbara

B.A., Business Economics