Marc Ginsberg

Chief Executive Officer CallRail

Last Reviewed: September 28, 2026

Executive Summary

Marc Ginsberg is Chief Executive Officer of CallRail, the Atlanta marketing analytics and call tracking company. He took over from co-founder Andy Powell in 2021 and has since taken the company to $100 million in annual recurring revenue. His background is in marketing and commercial leadership rather than engineering, most recently running marketing for the US small and medium enterprise business at American Express.

Career Highlights

• Chief Executive Officer of CallRail since August 2021, succeeding co-founder and CEO Andy Powell, who stayed on the board.
• Led CallRail to $100 million in annual recurring revenue, serving more than 225,000 businesses.
• VP of Marketing for the US Small Medium Enterprise business at American Express, a five-year role in New York.
• President of US Advertising at Cardlytics, which he joined in 2010 while the company was still pre-revenue.
• Earlier Vice President of DIRECTV for Business, and analyst and consultant at Procter & Gamble and Deloitte.

Professional Journey

Ginsberg studied at the University of Florida and UCLA and began his career as an analyst and consultant, at Deloitte, which first brought him to Atlanta in 1999, and at Procter & Gamble. He later joined DIRECTV, where he rose to Vice President of DIRECTV for Business. He has described the range himself as “credit cards, satellite TV, marketing services, and even laundry detergent.”

In 2010 he returned to Atlanta to join Cardlytics before it had any revenue, and became its President of US Advertising. He then spent five years in New York at American Express as VP of Marketing for its US Small Medium Enterprise commercial business.

CallRail announced his appointment as Chief Executive Officer on 30 June 2021. Andy Powell, who had co-founded the company in 2011 with Kevin Mann, said he wanted to get back to building and hand over the reins; he remained on the board and advised part-time through a transition that began in August 2021.

Under Ginsberg, CallRail has made AI central to how it describes its product, and has passed $100 million in annual recurring revenue. It is headquartered in downtown Atlanta and reports more than 225,000 businesses as customers and over 270 employees.

Education

He studied at the University of Florida and UCLA. The degrees, fields and years were not established from an accepted source.