Scott Rudy

Former Chief Revenue Officer Zywave

Last Reviewed: September 18, 2026

Executive Summary

Scott Rudy is an enterprise software revenue leader who served as Chief Revenue Officer of Zywave, the software and content provider to the insurance industry, from December 2020. The role was created for him, and the reason for creating it says a good deal about the company at that moment: Zywave had been acquiring aggressively, taking in the insurance data business Advisen and the agency software company ITC, and found itself with sales, marketing, services and support organisations that had grown up separately and did not naturally coordinate. Rudy’s brief was to put all four under one leader. His route to that job was unusual — more than a decade as an officer in the U.S. Army, then a sequence of enterprise sales roles at PTC, SAP, SAVO and Salesforce, then Chief Sales Officer at the HR software company Paycor, where he had already built a channel into the insurance brokerage world. As of September 2026 he no longer appears in Zywave’s leadership, and no public record of his subsequent position was found.

Career Highlights

• Named Chief Revenue Officer of Zywave in December 2020, in a newly created role spanning sales, marketing, services and support.
• Took the role during a period of rapid growth driven by Zywave’s acquisitions of Advisen and ITC, with a mandate to improve collaboration across customer-facing functions.
• Previously Chief Sales Officer at Paycor, where he built a thought-leadership and referral programme connecting the company with insurance brokers and HCM service providers.
• Held sales leadership roles at Salesforce, SAVO, SAP and PTC.
• Served more than a decade as an officer in the U.S. Army before moving into enterprise software sales.
• Active in the community through leadership positions with The Honor Foundation and the YMCA.

Professional Journey

Rudy began his career in the U.S. Army, serving more than a decade as an officer before moving into the private sector. That background is not incidental to how he is described: military officers who move into enterprise sales leadership tend to be recruited for the same reasons, namely experience running large organisations under pressure and a tolerance for structured accountability, and Rudy’s later community work with The Honor Foundation, which helps special operations personnel transition to civilian careers, reflects a continuing connection to that world.

His software career ran through a sequence of enterprise vendors — PTC in product lifecycle management, SAP in enterprise applications, SAVO in sales enablement and Salesforce in CRM — in sales leadership roles for which the public record gives no titles or dates. The through-line is complex, consultative selling to large organisations.

He then became Chief Sales Officer at Paycor, the human capital management and payroll software company. The most relevant thing he built there, from the point of view of what came next, was a thought-leadership and referral programme that connected Paycor with insurance brokers and HCM service providers — in other words, a go-to-market motion that ran through the insurance distribution channel rather than directly to end customers.

Zywave hired him as Chief Revenue Officer in December 2020. The company sells software and content to insurance brokers, agencies and carriers, and had been growing quickly through acquisition, including Advisen and ITC. The CRO position was newly created, deliberately combining sales, marketing, services and support under one executive so that the company would present a single face to customers rather than four.

Zywave’s leadership page no longer lists him, and the company’s own staff page for him has been removed; Steve Jensen is now named as Chief Revenue Officer. No announcement explaining the change, and no subsequent role for Rudy, could be found in the sources consulted.

Education

Indiana University of Pennsylvania

Bachelor’s degree

The Johns Hopkins University

Master’s degree