Larry Smith

Founder & CEO Provenir

Last Reviewed: September 28, 2026

Executive Summary

Larry Smith is the founder and chief executive of Provenir, a Parsippany, New Jersey software company that sells an AI-powered risk decisioning platform to banks, fintechs, telecoms and other lenders. The platform brings data, AI models and business rules together in one place so an institution can decide in real time whether to approve credit, flag fraud or onboard a customer. Provenir says more than 120 institutions use it to make over 4 billion decisions a year across more than 60 countries. It is still founder-led, and Smith heads a senior team that has grown to include a chief financial officer, chief commercial officer and chief people officer. No first-party biography of his career before Provenir was found.

Career Highlights

• Founder & CEO of Provenir, according to the company’s leadership page.
• Reported 35% revenue growth and 24% customer growth for 2022. That year the company opened Provenir Brazil and a technology hub in India, and expanded its data marketplace to more than 100 partners.
• Appointed Andres Elizondo, formerly Group CFO of Builder.ai, as Chief Financial Officer in September 2023.
• Leads a company named a Category Leader in two 2026 Chartis RiskTech Quadrant reports, for enterprise fraud and credit portfolio management.

Professional Journey

Smith founded Provenir and runs it as chief executive. The company makes risk decisioning software: a platform that lets lenders and other financial services firms combine data sources, analytics models and business rules to automate credit, fraud and onboarding decisions. Provenir describes its customers as banks, telcos, fintechs and other financial services providers. It has offices in Parsippany, London, Singapore, Dubai, São Paulo and Mexico City.

Provenir’s releases show the company growing internationally in the early 2020s. For 2022 it reported 35% revenue growth and 24% more customers. It added Provenir Brazil as its fifth legal entity, created a global technology hub in India, and expanded its data marketplace by 57% to more than 100 partners. Smith said the results, “despite uncertain economic conditions globally, underscore the fact that fintechs and financial services providers need a flexible platform that can provide deep insights instantly.”

He also brought in senior executives. In September 2023 Provenir named Andres Elizondo, formerly Group CFO of Builder.ai, as Chief Financial Officer. Smith said Elizondo brought “a unique blend of technical knowledge and financial expertise”. A Chief People Officer followed in January 2024. The current leadership page shows a team of about fifteen under Smith, including a Chief Commercial Officer, Chief Technology Officer, Chief Product Officer and Chief Revenue Officer.

In 2021 Provenir announced that Smith had been named to The Financial Technology Report’s Top 50 US Financial Technology CEOs, a list compiled from applicants. In September 2026 the analyst firm Chartis Research named Provenir a Category Leader in its enterprise fraud and credit portfolio management quadrants.

Education

No education record was found in any first-party source. An aggregator-reported university affiliation could not be verified and is not recorded.