Eran Ben-Shushan

Co-Founder & CEO Bizzabo

Last Reviewed: September 28, 2026

Executive Summary

Eran Ben-Shushan is co-founder and Chief Executive Officer of Bizzabo, an event management software company headquartered in New York and Tel Aviv that sells what it calls an Event Experience Operating System to enterprise event and marketing teams. He founded the company with Alon Alroy and Boaz Katz, who remain its CMO and CDO. He has run it as CEO through a pandemic-era pivot to virtual and hybrid events, a $138 million Series E in December 2020 and a restructuring in 2022. The company now describes its focus as AI-driven event products.

Career Highlights

• Co-founded Bizzabo with Alon Alroy and Boaz Katz. The three started the company coming out of the Zell Entrepreneurship Program at IDC Herzliya.
• As CEO, led Bizzabo’s $138 million Series E in December 2020, led by Insight Partners with Viola Growth, Next47 and OurCrowd. The company reported revenue growth of more than 100 percent year over year at the time.
• Announced a reorganisation in July 2022 that cut headcount by close to 30 percent, citing the need to put financial efficiency first after the economic downturn.
• Under his leadership, Bizzabo was named a Leader in the Gartner Magic Quadrant for Event Marketing and Management Platforms two years running (announced June 2025) and a Visionary in the 2026 edition.
• Hired KC Bolcome as Chief Revenue Officer in September 2026 to lead the go-to-market organization.

Professional Journey

Ben-Shushan, Alon Alroy and Boaz Katz started Bizzabo coming out of the Zell Entrepreneurship Program at IDC Herzliya in Israel. The company dates its founding to 2011. It began as software for professional event organizers and grew into a platform covering registration, event marketing, networking, mobile apps, onsite tools and reporting. Its offices are in New York and Tel Aviv, and it has also had teams in Kyiv and Montreal.

The COVID-19 pandemic shut down in-person conferences in 2020, the market Bizzabo had built for. The company moved into virtual and then hybrid events and shifted towards enterprise customers. In December 2020 it announced a $138 million Series E led by Insight Partners, with Viola Growth, Siemens’s investment arm Next47 and OurCrowd, and reported revenue growth of more than 100 percent over the previous year. “The future of professional events isn’t virtual-only,” Ben-Shushan said at the time, arguing that event technology had to move as quickly as the market. The company then had about 175 employees and planned to open two European offices.

The growth did not hold through the 2022 downturn. In July 2022 the three co-founders jointly announced a reorganisation that reduced headcount by close to 30 percent, saying that, like many companies, Bizzabo had to adjust its strategy to put financial efficiency first. They wrote that events would remain a vital part of the business world.

Since then Bizzabo has repositioned around AI. In March 2026 it introduced Bizzy, an AI attendee copilot. Gartner named it a Leader in its Magic Quadrant for Event Marketing and Management Platforms in consecutive years (announced June 2025) and a Visionary in the 2026 edition. In September 2026 Ben-Shushan hired KC Bolcome as Chief Revenue Officer to run new business, account management, customer support and professional services. He said she had “a strong point of view about where this industry is going.”

Education

No degree was found in any source reviewed. The Zell Entrepreneurship Program at IDC Herzliya, where Bizzabo originated, is an entrepreneurship programme and is not recorded as a degree.