Charlie Allieri

President Intentsify

Last Reviewed: September 28, 2026

Executive Summary

Charlie Allieri is President of Intentsify, the Westwood, Massachusetts company that sells B2B intent data and signal-based marketing programs. He joined early in the company’s life, ran its technology and operations as Chief Operating Officer from 2021, and was named President in July 2024 when co-founder Marc Laplante returned as Chief Executive Officer. Intentsify credits him above all with defining its technology and data products, and he is a named inventor on both of the U.S. patents the company announced in 2025. Before Intentsify he founded the sales trigger company iLantern and served as Chief Data Officer of Aberdeen.

Career Highlights

• Appointed President of Intentsify in July 2024, alongside Marc Laplante’s return from Chairman to CEO.
• Led Intentsify’s technology and operations as Chief Operating Officer from 2021.
• Named inventor on the two U.S. patents Intentsify announced in September 2025, covering AI-generated intent scores and target account lists built from ideal customer profiles.
• Founded iLantern, which Intentsify describes as the first sales trigger solution.
• Previously Chief Data Officer of Aberdeen, CEO of Imperium and President of GTM Acceleration.

Professional Journey

Allieri’s career, as Intentsify tells it, has alternated between large B2B technology companies and smaller businesses he launched or rebuilt. On the corporate side he held sales, marketing and product leadership roles at companies including Infor, NCR, AT&T and Teradata. On the entrepreneurial side he founded iLantern, a sales trigger service that alerted sellers to events at target accounts, and later led Imperium as Chief Executive Officer and GTM Acceleration as President. He also served as Chief Data Officer of Aberdeen, the B2B research and data business. The thread running through all of this is the launch of data-driven SaaS and data-as-a-service products.

He joined Intentsify, which Marc Laplante and Mike Kelly co-founded in 2018, very early in its history. The company says he was instrumental in professionalizing the business, with an impact that reached operations, finance and marketing, but that his most significant contribution was defining and driving its technology and data solutions. He was leading technology and operations as Chief Operating Officer by 2021.

In July 2024 Intentsify reorganized its top leadership: Laplante returned from Chairman of the Board to Chief Executive Officer, and Allieri was appointed President. At the time the company had recently unveiled what it described as the industry’s most extensive B2B identity graph and had made the Inc. 5000 list for the second time.

Since then Intentsify has continued to build out its data assets. In September 2025 it announced two U.S. patents, one for generating dynamic intent scores by using AI to analyse web content and one for creating target account lists from ideal customer profiles, with Allieri named as an inventor on both. In January 2026 it acquired Salutary Data, a provider of B2B contact and company data, which it described as its second strategic deal after Five by Five.

Education

No education record was found in Intentsify’s published biography or press releases.