Bryan Gernert

Chief Executive Officer Resonate

Last Reviewed: September 29, 2026

Executive Summary

Bryan Gernert is Chief Executive Officer of Resonate, the Reston, Virginia company that sells predictive consumer intelligence: individual-level data on the values, motivations and likely behaviour of U.S. adults, used by brands, agencies, publishers and political and advocacy organisations for targeting, enrichment and insight. He has led the company as CEO since at least 2017, when he signed its Form D in that capacity, and in 2026 fronted a run of AI-centred launches. His background is in infrastructure technology sales and general management, at the web hosting company Digex and the security company Cybertrust, rather than in marketing or media.

Career Highlights

• Chief Executive Officer of Resonate, listed first on the company’s leadership team.
• Signed Resonate Networks’ October 2017 Form D as Chief Executive Officer and was listed as a director; the offering was $11 million, of which about $8 million had been sold.
• Spokesman for Resonate’s 2026 launches, including the agentic AI product Resonate Cortex (February) and Signature Segmentation (July).
• Senior Vice President and General Manager of the Americas at Cybertrust, and part of the executive team involved in its acquisition by Verizon, according to a 2018 interview.
• Named executive officer of Digex as Senior Vice President, Sales, Distribution and Client Services, in the company’s annual report for 2000.

Professional Journey

Gernert’s earliest documented role is at Digex, the web hosting company then affiliated with Intermedia Communications. Digex’s 2000 annual report lists him among its named executive officers as Senior Vice President, Sales, Distribution and Client Services, with compensation reported for 1998 through 2000 and an option grant in July 1999 partly priced at the company’s $17 initial public offering price. He left Digex in March 2001.

He later became Senior Vice President and General Manager of the Americas at Cybertrust, the information security company, and in a 2018 interview described being part of the executive team that negotiated its acquisition by Verizon. Resonate’s own leadership biography summarises this period as leading businesses through significant transformation and growth in information technology and services, naming Cybertrust and Digex.

Resonate was established in 2008 and is now headquartered in Reston. Its proposition is that consumers are better understood through their values and motivations than through demographics or clickstreams, a point Gernert made directly in 2018: consumers “aren’t just a set of criteria or a sum of their clickstreams.” The company describes itself as the only predictive consumer intelligence company delivering individual-level understanding of why consumers act across the entire U.S. adult population, and it serves commercial brands and agencies alongside political and advocacy clients.

Gernert was Chief Executive Officer and a director by October 2017, when Resonate Networks, Inc. filed a Form D for an $11 million offering. The company’s leadership team under him includes a chief financial officer, David Wheatley, who also worked at Cybertrust. In 2026 Resonate repositioned heavily around AI: it launched Resonate Cortex, an agentic AI product covering the marketing campaign lifecycle, in February, and Signature Segmentation, which turns a brand’s first-party data into named audience groups, in July. Gernert is quoted as Chief Executive Officer in those announcements.

Education

No education record was found in a primary source. An undergraduate degree is claimed by data aggregators but is not recorded here.