Lisa Valentino

Executive Vice President and Chief Ads and Media Officer Best Buy

Last Reviewed: September 30, 2026

Executive Summary

Lisa Valentino is executive vice president and chief ads and media officer of Best Buy, responsible for the retailer’s advertising and media business, including its retail media network, Best Buy Ads. She joined Best Buy in October 2024 as president of Best Buy Ads and was promoted to her current role in July 2026. She was one of five executives named to a reorganised leadership team reporting to incoming chief executive Jason Bonfig. She came to retail from the media side of advertising, with more than 20 years in media and advertising sales leadership at The Walt Disney Company, Condé Nast and ESPN. At the time of her hire, Adweek presented it as an example of retailers recruiting executives with strong advertiser relationships to run their retail media businesses.

Career Highlights

• Executive vice president and chief ads and media officer of Best Buy since July 14, 2026.
• President of Best Buy Ads from 2024 until 2026.
• Executive vice president of client and addressable sales and solutions at The Walt Disney Company from April 2019, leading Disney Advertising’s streaming ad sales and ad tech development.
• Chief revenue officer for industry and agency at Condé Nast for nearly five years.
• Senior vice president of multimedia partnerships at ESPN for more than nine years.
• Bachelor’s degree from Lafayette College.

Professional Journey

Valentino earned a bachelor’s degree at Lafayette College in Pennsylvania. Her career has been in media advertising sales. She spent more than nine years at ESPN as senior vice president of multimedia partnerships and then nearly five years at the publisher Condé Nast as chief revenue officer for industry and agency.

In April 2019 she joined The Walt Disney Company as executive vice president of client and addressable sales and solutions. There she led the company’s streaming ad sales and ad tech development; Best Buy describes the role as leading Disney Advertising’s streaming and ad transformation.

Best Buy hired her in October 2024 as president of Best Buy Ads, the company’s retail media network. Adweek reported the appointment as part of a wider trend of retailers hiring traditional ad-sales talent to run their media businesses.

On July 14, 2026, as part of its CEO transition, Best Buy announced five appointments to its executive team, effective immediately and each reporting to incoming chief executive Jason Bonfig. Valentino was named chief ads and media officer, responsible for the ads and media business, including Best Buy Ads. The company framed the changes around four strategic priorities, the first of which is to advance as a retail, media and advertising, and technology company.

Education

Lafayette College

Bachelor’s degree